Campaign for Book Pride 2018-2019 / Advertising - Identity - Setting / Bookpride

Desire (to write, to publish, to read a book) is the spark that sets the body in motion and ignites the intelligence and imagination.

Reading is a living, pulsing, blood red heart bursting with the multitude of beings brought to life by the reader’s imagination.

Reading gives life and populates the world, making it rich, various and vibrant.

What we did

Advertising Campaign
Communication tools
Identity System
Image coordination
Merchandising products